Past Event


SIG: Popup – Big Data & Cybersecurity: What you need to know

Join AMA Chicago for a conversation about protecting your company's data, featuring Philip Bice and Lauren Ramsey.

date
Wednesday April 10, 2019
time
6:00 PM - 8:00 PM (Central Standard Time)
venue
1871 2.01 Classroom

This event has ended.


Protecting your company’s data is paramount. With the amount of headlines we are seeing around data breaches, code hacks, and cybersecurity nightmares, we are all well aware of this credo. However, do you know the foundational elements of what will create a safe data environment for you customers and company data?

As marketers, we clearly understand the role that big data plays in an organization but how can we ensure that we are controlling this data as it comes to the new challenges our companies are facing with cybersecurity concerns? Consider for a moment what one line of mis-typed code can do. A small glitch in the Google+ software caused data breach and cost Google a fine of $52,000M. Is your company willing to take a risk of this size? Probably not.

Join AMA Chicago for an intimate gathering featuring Philip Bice and Lauren Ramsey.

What will be covered:
• Basic Cybersecurity Definitions
• Types of Risk to Watch out For
• Case Studies of Companies that Have Failed and Succeeded
• The Tools CMOs need to Contribute to the Cybersecurity Conversation
• Hands on Workshop for Communicating your Concerns to the CTO

Schedule
6:00 – 6:30 p.m.: Registration and Networking
6:30 – 800 p.m.: Program and Q&A
Light supper will be served.

SIG: Popup – Big Data & Cybersecurity: What you need to know
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