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Entrepreneur's Roadmap: Finding the Value in Your Proposition

A great company starts with a great idea, but a great idea will never grow unless you find its underlying value proposition. In this workshop, you’ll use the Value Proposition Design (VPD) canvas to explore the customer perspective and gain insight into how major corporations are addressing their customer needs. This will allow you to craft your own value proposition and understand how you are marketing your company to customers.

date
Friday, March 8, 2019
time
9:30 AM - 11:00 AM (Central Standard Time)
venue
1871
location
2.01 Classroom Get Directions

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A great company starts with a great idea, but a great idea will never grow unless you find its underlying value proposition. In this workshop, Do Tank will help you use the Value Proposition Design (VPD) canvas to explore the customer perspective and gain insight into how major corporations are addressing their customer needs. This will allow you to craft your own value proposition and understand how you are marketing your company to customers.

Do Tank are Strategic Business Designers. They bring together the art of "Strategic Thinking" and "Strategic Doing". They help condense months of traditional strategy work into weeks. They make use of business modeling, design thinking, visual thinking and sprinting techniques to cut through the blah and move you to action.

Entrepreneur's Roadmap: Finding the Value in Your Proposition
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