Past Event


Roku's Fmr Head of Media Performance on Asking Data Driven Questions

In this talk, David Landau, former Head of Media Performance and Ad Optimization at Roku will answer these questions and more! Through case studies and examples, you'll learn how to deliver value, position yourself and your initiative for success by asking the right questions and understanding your stakeholder's goals and objectives.

date
Wednesday, November 11, 2020
time
5:30 PM - 6:30 PM (Central Standard Time)
venue
Virtual
tags
Events Public

This event has ended.


  • The most common complaints about data driven decision making are 1) I don't know where to start, and 2) we've implemented data driven processes, tools, and more, but aren't seeing a return. Many times the issue stems from starting with the wrong question.
    Asking the right questions about your data and of your stakeholder is one of the most challenging and overlooked part of solving any business challenge. It's this step that allows you to identify the right data to collect, leverage the right analytical tools, and ultimately drive data driven results.

    In this talk, David Landau, former Head of Media Performance and Ad Optimization at Roku will answer these questions and more! Through case studies and examples, you'll learn how to deliver value, position yourself and your initiative for success by asking the right questions and understanding your stakeholder's goals and objectives.

    Key takeaways:
    1) How to ask the right questions about your data?
    2) How to deliver insights, instead of information from your data.
    3) How to structure your data problem to deliver value.
    4) How to start get started making data driven decisions

    Agenda:
    5:30 pm: Presentation
    5:50 pm: Interview with Moderator + Q&A
    6:30 pm: Event ends

  • Speaker/Panelist Information: About the Speakers:
    David Landau, former Head of Media Performance and Ad Optimization at Roku. David has held senior marketing roles at Citibank, Bettermant, and Accenture.

Roku's Fmr Head of Media Performance on Asking Data Driven Questions
Sorry, there are no photos to display.

© 1871 2020. Powered by PeopleVine. Terms of use | Privacy Policy | Cookie Policy